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Should I List My Home During Winter?

Should I List My Home During Winter?

What You Think the Winter Market Looks Like vs. What Actually Happens

Most people assume the winter real estate market goes into hibernation — no buyers, no movement, no point in listing.
But the reality? Winter slows down, yes… but it definitely doesn’t stop.

In December 2024 alone, 175 homes sold just in Castro Valley, Hayward, San Leandro, and San Lorenzo. With fewer homes on the market, the ones that were listed actually stood out more than they would have during the busier spring season.


You vs. The Calendar

A better question than “winter or spring?” is:
“Am I ready to make a move?”

Here’s what we noticed heading into Spring 2025:

  • Inventory rose.

  • Competition increased.

  • It became harder for sellers to stand out.

Winter, on the other hand, is quieter. Yes, there are fewer buyers — but the ones who are out are typically serious and motivated. And you’re not up against every neighbor.


The Bottom Line

Winter is slower — not dead.
Spring brings more buyers — but also much more competition.

The right time to list is the moment that aligns with your goals, your timeline, and your life.

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